THE SPARKPRESS TEAM

SparkPoint Studio is the parent company to SparkPress, which is one of six divisions underneath the SparkPoint umbrella, and one of three publishing imprints. Our team members have a unique blended background in a range of talents, including engineering, platform-building, publishing, design, user experience, content development, publicity, and entrepreneurial know-how. While team members specialize in different divisions, they all dedicate a portion of their time in some way to SparkPress.

CRYSTAL PATRIARCHE

CEO & PRESIDENT

Crystal Patriarche has an extensive 14-year background building a simultaneous career in both public relations and publishing. She has built and executed PR campaigns for established brands such as Microsoft and Pulte Homes to hot startups including Nomad Brush and Auryn Inc., and has had a strong focus in creating female-targeted campaigns, brands, and content. She is known for her creativity, fresh perspective, passion, and results—all of which make referrals the top driver of SparkPoint Studio’s business. Crystal’s life-long love of reading and books, combined with her PR expertise, fueled the growth of an industry-leading division of SparkPoint Studio focused on building women author brands, experts, and book publicity, called BookSparks, where she thrives on reinventing traditional book PR and helping her clients beat the competition through savvy marketing, integrating digital with traditional platforms and storytelling.